Tag: monetisation

Apps & Sites, Mobile Commerce

YouTube adds Super Thanks to monetisation program

April 28, 2022

Via: Business of Apps

YouTube announced the expansion of its Super Thanks monetisation program that gives creators some additional donation tools. Super Thanks are essentially a fan-funded revenue model for creators. In other words, viewers can support their favorite channels by donating to them. […]

Mobile Marketing

TapJoy Launches Marketing Automation Platform for Freemium Apps

March 3, 2015

Via: itCurated

Mobile marketing firm Tapjoy has launched its Marketing Automation and Monetisation Platform at the Game Developers Conference in San Francisco, aiming to enable freemium app developers and publishers to maximise lifetime value from users. The new offering combines predictive analytics, […]