Tag: marketing trends

Advertising & Marketing, Technology

Marketing Reinvention: 4 Big Lessons Learned Over 4 Decades

March 29, 2023

Via: CMSWire

New media channels have always forced the advertising industry to adapt, but their proliferation since the ’90s has been uniquely disruptive. In that time, technological advancements granted better access to audiences and target markets, encouraging brands to use more niche, […]

Advertising & Marketing, Technology

3 small business marketing trends to create lasting impact next year

December 19, 2022

Via: Marketing Dive

As business closure rates and pandemic challenges stabilize in the “new normal” global economy, social media is more valuable than ever for small businesses (SMBs). Our new digital ecosystem has brought new channels, tools and trends to explore for marketing […]

Advertising & Marketing, Technology

Email marketing trends 2021 – 5 trends to watch

November 10, 2020

Via: Smart Insights

In 2020, email marketing has, like so many parts of our work and personal lives, had to undergo a rapid transformation. As the pandemic continues to lead to wide-ranging changes to the way consumers perceive brands and consider purchases, email […]

Advertising & Marketing, Technology

Top three marketing trends for the COVID-19 era

May 26, 2020

Via: Searchenginewatch

Today, marketing shifts happen without warning and seemingly overnight. The novel coronavirus caused the initial wave, and now the industry is impacted by the surf. People under stay-at-home orders are spending more time online, leading to Facebook traffic spikes, Google search adjustments, […]

Advertising & Marketing, Technology

The 5 Biggest Failed Marketing Trends of 2017 (and What’s Hot for 2018)

December 20, 2017


Every year, we read about what promises to be the hottest marketing ideas that belong in our content strategies. And–don’t get me wrong–it’s important to try new things in order to keep our branded content fresh–it’s a big part of […]

Advertising & Marketing, Technology

Social Media Marketing Trends 2018

October 19, 2017

Via: Smart Insights

Top 5 social media trends for 2018 you need to include in your marketing strategy, including predictions from 10 social media specialists Brands are trying in more ways than ever to connect with audiences across a range of social platforms. […]

Advertising & Marketing

2015 State of Digital Marketing

February 13, 2015

Via: itCurated

We’re seeing quite a change when it comes to digital marketing and this infographic from Smart Insights breaks down the strategies and provides some data that speaks well to the change. From an agency standpoint, we’re watching as more and […]