Advertising & Marketing, Technology
January 24, 2024
Via: CMSWireAs we merge into the new year, digital customer experience (DCX) stands at a transformative crossroads that has been shaped by rapid technological advancements and changing consumer behaviors. Brands are increasingly leveraging artificial intelligence (AI), machine learning (ML), and data […]
Advertising & Marketing, Technology
January 22, 2024
Via: CMSWireIn 2024, digital customer experience continues to be a key area for brands, offering opportunities for market differentiation and competitive advantage through immersive and creative customer interactions. In this post, I’m going to look at five digital customer experience trends […]
August 19, 2021
Via: CMSWireDigital Experience Platforms (DXPs) are challenging to deploy and operate. Customers recognize the reality of the multivendor, multi-product stack on the path to create digital customer experiences, leaving vendors focused on modernizing their tech stacks and simplifying how their parts […]
Technology, Website design and optimization
April 29, 2021
Via: CMSWireThe signs in the digital customer experience industry have been clear for years now: marketers and those charged with creating digital experiences recognize that customers and prospects navigate brands digitally outside of websites. No argument here. And the analysts have […]
Advertising & Marketing, Technology
September 21, 2018
Via: DigitalistMagAs the digital era continues to evolve, machine learning, artificial intelligence, IoT, analytics, and other technologies are all great components to run an even more successful company. When thinking about what truly makes a company prosper, though, there is a […]
Advertising & Marketing, Mobile Marketing
August 10, 2016
Via: CMSWireArtificial Intelligence (AI) just might be the missing piece to your marketing automation. By counter intuitively adding a human touch to the automated communications with your potential customers, it significantly enhances their digital customer experiences (DXM). Additionally, if you include […]