Tag: design thinking

Advertising & Marketing, Technology

Generation C and the Need for Design Thinking

March 17, 2021

Via: Brian Solis

In today’s fast-paced marketplace, shorter product life cycles, extreme competition, extensive unpredictability and demanding customers are among the factors compelling companies everywhere to become highly responsive to change. Because change is the new normal and business reality regardless of which […]

Advertising & Marketing, Technology

How To Design Your Company’s Digital Transformation

October 2, 2015

Via: itCurated

The September issue of Harvard Business Review features a cover story on design thinking’s coming of age. We have been applying design thinking within SAP for the past 10 years, and I’ve witnessed the growth of this human-centered approach to […]