June 16, 2022
Via: B2B News NetworkIn case current conditions have you confused, a recession is being predicted imminently. As a result, offers of employment to new graduates — especially foreign students who can’t fight back — and people whose skills are so in demand, they […]
July 30, 2021
Via: B2B News NetworkThe next generation of B2B Advertising may prove to be a useful metaphor for our cookieless ad tech future. In the coming months, the removal of the Apple Device ID will have worked its way through the programmatic ecosystem. Then, […]
June 16, 2021
Via: CMSWireIf you’ve been practicing account-based marketing (ABM) for some time, you’re well aware of the need to target the right accounts and get personalized with your outreach. But even the best ABM practitioners are unwittingly making mistakes that can alienate […]
Advertising & Marketing, Technology
March 29, 2021
Via: CMSWireMarketing automation is the process of leveraging software to automate repetitive marketing tasks. Marketers use this software in order to help nurture leads, often through integrations with customer relationship management (CRM) and customer data platform (CDP) software. They also use […]
Advertising & Marketing, Technology
January 27, 2021
Via: CMSWireDigital customer experience software providers reported to CMSWire significant growth in their third-party application ecosystems in 2020. No shock there. COVID-19 sent digital adoption into high gear. McKinsey reported in October their companies have accelerated the digitization of their customer […]
September 28, 2023
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September 27, 2023
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