The Adobe Summit 2023 is well underway at The Venetian, and with more than 10,000 people in attendance — it’s a party. But everyone comes to the conference — and Vegas — for different reasons, other than having some fun.
We spoke to four different attendees to find out why they chose to make the trek to Las Vegas this year.
Quest for Personalized Customer Experiences
Cathy Humenik, VP and Group Account director at MRM
I’m responsible for leading several teams that do CRM for automotive.