In today’s rapidly evolving digital landscape, where attention spans are diminishing, platforms such as Instagram Reels and TikTok are revolutionizing how businesses communicate, captivate and flourish. Gone are the days when social media for enterprises was confined to LinkedIn updates or Facebook posts. With the emergence of short-form video content, brands now have an unparalleled opportunity to engage with audiences in novel and profound ways.
Let’s take a look at social media content strategies.