Instagram continues to lean into more private sharing, with a series of new updates in testing that will provide more ways for users to interact in smaller groups.
First off, Instagram’s testing new ways to respond to inbox Notes, with users in the test pool now able to reply to Notes with audio clips, photos, videos, GIFs, and stickers.
That’ll add more ways for people to engage with Notes, and contribute to general conversations with friends.
Notes, which Instagram first launched last December, have proven especially popular with younger users, a key demographic that IG wants to keep a hold on, to stop them from migrating to TikTok instead.