Tag: demographics


Teens Can’t Get Enough of Mobile Video

April 7, 2017


US teens spend a lot of time watching video on their phones. And with so many options out there—like YouTube, Netflix and Hulu—that’s not really surprising. According to a Think with Google survey conducted by Ipsos, roughly seven in 10 […]

Mobile Marketing

Developing a Mobile Content Plan That Works

October 1, 2015

Via: itCurated

An effective mobile content plan requires marketers to understand their consumers’ personas, and then use these characteristics to design content, according to industry participants. Mobile signals such as likes, downloads, and in-app purchases can provide some of this personified information. […]