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Why Measuring Conversion Rates Limits Success (And How to Fix It)

Why Measuring Conversion Rates Limits Success (And How to Fix It)

May 9, 2017

Via: CMSWire

Kobe Bryant and Magic Johnson are both all-time great guards who played for the Los Angeles Lakers. Bryant is one of the highest-scoring players in league history with 25 points per game, and Johnson averaged 19.5 points per game. While Johnson may not have scored as many points, he averaged 11.2 assists per game.

The lesson? Only by analyzing a more complete set of game statistics could Johnson’s overall contribution to Lakers’ scoring be revealed to be just as great as Bryant’s — if not greater.

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