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The implications of Facebook’s most recent algorithm update

The implications of Facebook’s most recent algorithm update

January 22, 2018

How marketers can take advantage of the latest Facebook update

The dust has now settled following Facebook’s announcement of a change in their algorithm to ensure users see more content from friends and family and less from brands and pages. In a bid to boost the number of meaningful interactions people have with Facebook, the change has led to fears of a further slump in visibility for some business pages but also optimism from influencers and brands with a dedication to high quality content.

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