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Influencer Marketing: The new face of marketing?

Influencer Marketing: The new face of marketing?

April 4, 2018

Social networks have evolved to give birth to a revolutionary form of marketing called influencer marketing

The savvy advertiser will tell you that now, social media is the best avenue to reach a market whose decision-making process is influenced by what trends within their social circles online.

Why social networks?
As technology advanced, more people used social networks for business functions especially, focusing on consumer recommendations found on social media which were used to guide companies on the development of their products and marketing strategies.

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