If we look at the digital landscape in this day, it’s evident that most of the products we use on daily basis are deeply intertwined with the digital aspect of technology. When you open up a new website of a product you’d like to try, one of the first impressions you’re going to get will come from the design it’s using, which will set a tone for how you perceive this business from that moment on.
Knowing this, a business can tailor the UX design to reflect two things: Good asymmetric understanding of user experience, and impeccable handling of customer information.
