Over years of blogging and working with content marketing, I’ve learned a lot of lessons. Important lessons that I definitely wished I knew about when I started. In this blog post, I’m going to share top essential content marketing practices that you might not be leveraging:
- Strategize and plan your content marketing
- Research your content and perform keyword research
- Focus more on evergreen content
- The future is in personalization: create audience personas
- Use your analytics to optimise your content
