Top
image credit: Pexels

The complete guide to a great customer experience

October 24, 2019

Did you know that customer experience (CX) is surpassing price and product as the major brand differentiator?

For many consumers, customer service and customer experience are seen as one in the same. However, customer service and experience differ just a bit. Service is a single touchpoint with a brand, while experience impacts all of the feelings and emotions associated with a brand.

Read More on Smart Insights