Are you getting plenty of traffic but not converting many customers on your e-commerce site? Generating traffic to your e-commerce site is only the first step. If your conversions are low, it’s time to analyze your website and the conversion funnel and make some improvements. Let’s take a look at a few ways to do this.
Build an Email List
In our business, we have found that building an email list can significantly boost conversions. Our internal data shows that an email subscriber is two-to-three times more likely to make a purchase compared to an average website visitor.