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Advertising & Marketing, Technology

Meta Says That its Automated Ad Targeting Tools Have Driven a 32% Increase in ROAS

February 28, 2023

Via: Social Media Today

Meta has provided some new stats on the effectiveness of its Advantage+ AI-guided ad campaigns, which have become a bigger focus for the app in the wake of Appleā€™s iOS 14 update. With Meta having fewer user insights to go […]