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Tag: seo


B2B

Campaign Management: A Guide to Master SEO for B2B Success

July 31, 2023

Via: B2B News Network

When it comes to B2B success, the stakes are very high. With the B2B market becoming increasingly competitive, businesses need to have a solid SEO campaign management strategy in place to stay ahead of the game. But where do you […]


Advertising & Marketing, Technology

A How-to Guide for Local Marketing

July 24, 2023

Via: CMSWire

Local marketing refers to the strategies and activities that are used by businesses to target and engage with customers in a specific area or local community. It focuses on promoting products or services to customers within a particular region or […]


B2B

Link Building Strategies for B2B Marketers

July 21, 2023

Via: B2B News Network

In the ever-changing world of business-to-business products and services, your success is determined by many factors. One of these factors is the capability to capture the interest of people, turning them into potential customers through online content. To make this […]


Technology, Website design and optimization

SEO Product Releases: July 2023

July 20, 2023

Via: Practical Ecommerce

Robust search engine optimization relies on the latest technology and tools. What follows are 10 recent releases and upgrades from SEO tech providers. SEO Product Releases Ahrefs launches Web Explorer. Ahrefs’ new Web Explorer uses the platform’s own search engine, […]


Advertising & Marketing, Technology

ChatGPT: Unleashing Efficiency in Marketing & a New Era for SEO

July 14, 2023

Via: CMSWire

Hovewer, ChatGPT is not a replacement, but a significant enhancement tool for marketing processes, bringing efficiency gains and powerful insights through pattern detection in large data sets. ChatGPT could also shift the landscape of SEO and digital marketing. With the […]


Advertising & Marketing, Technology

Why Digital Accessibility Can Result In The Success or Failure of Your Business.

June 23, 2023

Via: B2B News Network

Digital accessibility is becoming increasingly important in today’s connected world. It ensures that digital content and platforms are accessible to all users, including those with disabilities. For small businesses, investing in digital access can yield significant benefits, while ignoring it […]


B2B

SEO for B2B: Top Strategies to Improve Your Rankings

June 5, 2023

Via: B2B News Network

In the ever-evolving digital landscape, search engine optimization (SEO) has become a cornerstone of B2B marketing. With over 90% of online experiences beginning with a search engine, businesses cannot afford to neglect their SEO strategies. The importance of SEO for […]


Advertising & Marketing, Technology

My Favorite ChatGPT Prompts for SEO

April 20, 2023

Via: Practical Ecommerce

Success on ChatGPT depends on the prompt. What follows are 29 favorite prompts for search engine optimization. Consider these as ideas to test and refine for your own circumstance. And for any prompt, remember a few tips: ChatGPT can now […]


Advertising & Marketing, Technology

3 Ways to Generate Millions of Free Brand Awareness Impressions

April 12, 2023

Via: CMSWire

In today’s highly competitive market, brand awareness is critical to the success of any business. Consumers are bombarded with messages from brands on a daily basis, making it challenging for businesses to stand out from the crowd. Although traditional brand-building […]


Advertising & Marketing, Technology

7 ChatGPT Browser Extensions for SEO

March 28, 2023

Via: Practical Ecommerce

ChatGPT can streamline search engine optimization. Browser extensions help by creating better SEO-related prompts and quicker ChatGPT access. What follows are seven browser extensions for ChatGPT. I tested each in either Firefox or Chrome, but I caution against using all […]


Advertising & Marketing, Technology

State of Search: Top SEO Strategies for 2023

March 15, 2023

Via: CMSWire

When someone wants to search for a product, look at videos or read about a topic, they go directly to their preferred search engine. And if you want to show up in said search engine results pages (SERPs), you’ll need […]


Advertising & Marketing, Technology

Tips for Optimizing Your Content for SEO [Infographic]

March 8, 2023

Via: Social Media Today

Are you keeping SEO in mind when you go about creating content? With all the various changes in search, including generative AI, which is revamping elements of content creation, SEO may seem like a lesser consideration, but it remains a […]


B2B

Tips for Finding the Best B2B SEO Keywords

February 14, 2023

Via: B2B News Network

Content marketing is nothing new to B2B companies, but how do you prioritize topics and keywords for SEO? Here are a few ideas to get you started. Leverage Paid Search CPC Data One thing I’ve always factored in when planning […]


Apps & Sites, Mobile Commerce

LinkedIn Adds New Newsletter Showcase Tools to Help Users Tap Into Newsletter Growth

January 31, 2023

Via: Social Media Today

After going through a brief boom period a couple of years back, where every social platform was looking to add in newsletter features, the option has cooled somewhat in recent months, with most now scaling back their newsletter creation options. […]


Advertising & Marketing, Technology

SEO: Answer Boxes vs. Featured Snippets

November 10, 2022

Via: Practical Ecommerce

Search engine optimizers often use the terms “answer box” and “featured snippet” interchangeably. Both are quick answers or summaries at the top of Google’s organic search results. And yet there’s a big difference. Featured snippets are short answers pulled from […]


Advertising & Marketing, Technology

SEO Tools for Assessing Used Domain Names

October 27, 2022

Via: Practical Ecommerce

One rationale for buying a second-hand domain name is inheriting the backlinks. Another is the name itself, especially if it represents your business or includes a primary keyword. Whatever the reason, buying a used domain requires much due diligence. A […]


Analytics & Data

SEO: Keyword Research for a New Site

August 23, 2022

Via: Practical Ecommerce

An established website has many options to expand keyword lists and identify organic search opportunities. But what if a site is new? How can it identify keywords without data? Certainly the owner would understand the niche and the obvious search […]


Advertising & Marketing, Technology

What Is a Content Refresh and How Do You Do Them?

July 28, 2022

Via: CMSWire

Digital marketing strategies place a lot of weight on content creation and generation. And, of course, this is a significant aspect of any content strategy. But what about your already-published content that’s months, maybe even years old? Have you ever […]


Advertising & Marketing, Technology

Running Low on Link Juice? Try These SEO Tactics

July 26, 2022

Via: Practical Ecommerce

On-page search engine optimization is foundational to an online marketing strategy. But what happens when the optimizing reaches diminishing returns? To be sure, SEO will exist as long as folks use Google or any search engine to discover web pages. […]


News

TikTok vs. YouTube: Who Wins the Video Game for 2022?

July 15, 2022

Via: CMSWire

When you are leading a race, tracking your No. 2 competitor is important, but it is often more important to know who is creeping up from behind the pack. For a few years now, many marketers identified Instagram as TikTok’s […]