Tag: search results

August 25, 2022

Looking to get a better handle on LinkedIn, and how its algorithms surface certain content in different forms? Today, LinkedIn has shared a new overview of how it’s refining its search and discovery elements, with its search algorithm now putting […]

June 30, 2022

Thanks to a few powerful and free extensions, Google Chrome is my go-to browser for search engine optimization. I’ll describe those extensions in this post. Keyword Research I’m constantly seeking new sources of keyword inspiration for new and existing content. […]

April 15, 2022

Last year I needed an extravagant sports jacket for an event I was attending. The jacket needed to be gold. At any rate I decided to do what any logical consumer would do — search for “gold sports jacket” on […]

September 29, 2021

Google has outlined a range of coming search updates, designed to help streamline product discovery, and utilize multiple inputs in providing better contextual search results. The main new addition is the implementation of its Multitask Unified Model (MUM) for search, […]

January 13, 2021

We all like receiving a personalized service, whether it is being recognized by the Maitre d’ at our favorite restaurant or having a range of books offered to us by Amazon when we are looking for a specific title. Sometimes […]

April 17, 2020

Google searches for terms related to COVID-19 will now display information for more than 2,000 COVID-19 testing centers across 43 states in the US, the company tells The Verge. There are other changes, too. When you search for something related […]

August 29, 2019

One of the fundamental truths about SEO is that no two Google searches are the same. The logic behind it is simple, things you’ve Googled, read and watched are stored for at least three months before your Web & App […]

June 10, 2019

Online reviews and SEO have been closely tied together for a long time. That’s common knowledge at this point. According to Moz, online reviews are estimated to make up 10% of the criteria for how Google displays search results. That’s […]

April 12, 2019

In an E-Commerce Times poll conducted from March 25 to April 1 of this year, only 4.32 percent of respondents said there was always enough information on the first page of search results to meet their needs. By comparison, 14.05 […]

August 17, 2018

When starting with SEO one of the top goals for businesses is to rank first on the search results. It is the equivalent of success and lots of SEO professionals have been working hard to deliver a good ranking to […]

August 10, 2018

Google’s continued dominance as a search giant was evident in its third quarter earnings call, as it grew advertising revenue 18% year over year to $19.8 billion (Alphabet, as a total company, wasn’t too bad either, up 20% in total). […]

April 6, 2018

Google is always evolving. Tweaks to the algorithm and changes to how search results are presented are often lamented by frustrated marketers, but these evolutions can also present valuable new opportunities for making content visible to searchers. Today’s SERPs are […]

February 19, 2018

Over the past few years, Google’s SERPs have become progressively more enhanced and detailed. Users require as much information as possible before deciding which result to place their trust in and click through to. It’s therefore no surprise then that […]

March 2, 2016

After Google decided to eliminate paid-search text advertising on the right-hand rail of its search results, the cost per click for paid-search advertising had indeed increased, one agency says. Last month, Google stopped serving ads on the right side of […]

October 22, 2015

The arrangement means Google will provide advertising and search results for some Yahoo users’ queries. In an attempt to bolster Yahoo Inc.’s lagging search business, the search engine has reached a deal in which Google will provide advertising and search […]

July 3, 2015

Yahoo is flirting with the idea of tapping Google to power its search engine. Google confirmed to Mashable on Thursday that Yahoo is displaying Google search results and ads in addition to those of its current partner, Bing, for a […]