Tag: Reels

October 19, 2022

It was spotted in the back-end code of the app a few weeks back, and now, Instagram has launched a live test of native scheduling in the app, with a limited group of users for now, but likely to be […]

September 19, 2022

Meta’s looking to help more creators and brands lean into Reels with the launch of the Facebook Reels API, which will enable the posting of Reels clips via third-party video creation apps and social media management tools. That will complement […]

August 24, 2022

Video is the key focus for Instagram right now, with platform chief Adam Mosseri repeatedly noting that video engagement is growing, and that it needs to lean into that trend in order to best serve its users. But how significant […]

June 16, 2022

It’s been in testing for a while, but today, Instagram has launched an updated version of its new full-screen main feed test, which expands Instagram posts – be it static images, video or Reels – into a full-height, TikTok-esque swipeable […]

June 7, 2022

It’s been in testing for the last few months, and today, Instagram has officially launched its new option to pin posts on your profile, providing another option to control your IG profile display. As you can see in this example, […]

June 2, 2022

Reels is Meta’s fastest-growing content format, and as it seeks to fend off ever-growing competition from TikTok, the company has today announced a range of new Reels updates, including longer clips, new interactive stickers, audio editing options and more. Longer […]

May 25, 2022

The success of TikTok largely comes down to participatory trends, and the capacity for anyone to not only consume clips in the app, but to also engage with any meme or challenge with their own take. Well, that and its […]

September 10, 2020

One reason I enjoy writing a column about the intersection between big technology platforms and democracy is that on most days, it feels like one of the most important things in the world. But on this strangest of days in […]