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Tag: merged channel strategy

Nordstrom discovers the high cost of merged channel

Platforms, Technology

Nordstrom discovers the high cost of merged channel

February 26, 2016

Via: itCurated

Nordstrom, a longtime leader in customer service in-store, is learning how expensive a merged channel strategy is. But as it fights its way through new costs, it is illustrating the changing nature of retail itself. What is the cost of […]