Tag: Media

December 27, 2022

November marked the seventh consecutive month ad spend has declined, reflecting ongoing budget cuts, pivots and inflationary pressures within the industry. While November represents the highest monthly ad investment this year — predictable for the holiday season — it still […]

July 15, 2020

Peacock is here. The last of the major 2020 streaming services to launch, Peacock looks to unite NBC’s shows, Universal’s films, and original content into a single service that will put a much bigger emphasis on live, curated content than […]

June 17, 2020

Search friendly content that is targeted, optimized, and engaging differentiates front-runner brands from the rest of the crowd. Jim Yu shares five content types that add value. The convergence of SEO and content has happened. Today, we’re experiencing the convergence […]

June 2, 2020

Here’s a non-shocker: U.S. marketing spend is falling and will continue to do so. And hundreds of thousands of marketers will be out of jobs. US jobless claims passed the 40 million mark last week, after all. Just how bad […]

April 27, 2020

Successful content begins with understanding your audience. What does your audience like? What do they avoid? What do they want to learn more about? What are they most likely to share and engage with? Fractl’s first in-depth study into viral […]

October 8, 2019

We’re now undeniably living in the age of customer experience, with CX projected to overtake product and cost as the key brand differentiator by 2020. Meanwhile, customers are willing to spend a price premium of up to 16% for a […]

March 31, 2016

That massive sucking noise you’re hearing while checking Facebook or playing with Snapchat’s brand-new messaging features just might be the signature sound of the entire mobile ecosystem, which is now capturing two out of every three minutes Americans spend on digital media. […]

February 3, 2016

After a whirlwind weekend that culminated in Samsung announcing a Galaxy event for February 21, the South Korean company just confirmed the existence of the Samsung Galaxy S7 edge. Details have been leaking about the Galaxy S7 and Galaxy S7 […]

February 1, 2016

Image Credits: Andrea Danti/Shutterstock 2016 marks the beginning of a fundamental leap forward in smartphone hardware: depth-sensing cameras. We’ve already seen accelerometers, gyroscopes, barometers, cameras, and fingerprint sensors become common on even the most budget-friendly smartphones. And, due to the […]

November 17, 2015

Google today announced the Asus Chromebit, an $85 HDMI stick that allows users to plug into any screen and run Chrome OS straight out of the box — assuming they also link up a USB or bluetooth mouse and keyboard. The […]

September 11, 2015

For the first time since Apple introduced the Apple TV in 2007, independent developers can now build applications for the hardware, thanks to Apple’s release yesterday of the tvOS software development kit (SDK). The demo of the revamped Apple TV […]

September 2, 2015

The PlayStation 4 is getting a substantial update that will introduce a number of new features, and Sony is trying them out today with a beta test. PS4’s system firmware version 3 (officially 3.00) is coming in the near future, […]

July 2, 2015

Apple’s launch of the new Beats 1 digital radio station yesterday is a clear sign that radio is taking a big evolutionary step for the first time in nearly 100 years: It is changing its primary form of distribution and […]

May 13, 2015

Mobile has surpassed desktops for online shopping. Marketers need to adjust. Read More

March 19, 2015

Introduction and setup This is an update to the original Now TV review. It has been done to reflect the changes in the service since the initial review was written. In a few short years the media landscape has changed […]

February 25, 2015

These days, it’s not difficult to find a Bluetooth speaker that provides reliable connectivity, long-lasting battery, a conversation-sparking form factor and favorable sound. But it is harder to find options that do it for a decent price. The British-engineered Cambridge […]

February 11, 2015

BitTorrent today announced an exclusive partnership with Rapid Eye Studios to launch BitTorrent Originals. In short, the two will identify, produce, and distribute original video content for the BitTorrent Bundle platform, the company’s direct-to-fan publishing platform. BitTorrent Originals will be […]