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Tag: lead nurturing


Advertising & Marketing

Greenrope’s CRM and marketing automation bucks the trend, but will it win?

April 28, 2015

Via: itCurated

In my State of Marketing Technology Winter 2015 report, two types of solution stood out from the pack: customer relationship management (CRM) and marketing automation. But not necessarily for the right reasons. These two stalwarts of B2B tools first catch […]


Advertising & Marketing

Marketing Automation: 200+ vendors, but which ones matter most?

March 3, 2015

Via: itCurated

We’re studying Marketing Automation systems — complex tools in an increasingly crowded market that marketing technologists use to manage their web, mobile, email, and social marketing efforts. And we need your help. Take our 8-minute, 20-question user survey and, in […]