Tag: landing pages

August 29, 2018

In order to meet the needs of today’s consumers and a more intelligent digital market, creating value in optimization campaigns requires innovative thinking and a personalized approach. Adverts, landing pages, and on-site messages that feel tailor-made are becoming the norm […]

January 17, 2017

Many of us know of David Livingstone as a well-known Scottish explorer of Africa, perhaps most famous for being greeted with the underwhelming line, “Dr. Livingstone, I presume?” At the time of the famous greeting, he’d gone years without any […]

May 3, 2016

Landing pages are a vital conversion trigger within the Customer Journey. Typically, they are used within internet marketing campaigns that use Calls To Action, and are a core component of online advertising too. Indeed, Hubspot’s Marketing Benchmarks From 7,000 Businesses […]

February 16, 2016

Landing pages follow trends in their design and functionality, as well as analytics trends. For example, mobile optimization became a top criteria when rating a landing page since more and more people access pages from their mobile devices. Once Google […]

September 10, 2015

What is the first thing visitors notice when they come to your website? If you’re being deliberate about how you direct people to your site, it’s going to be a landing page. The first glimpse of your landing page decides […]

March 3, 2015

We’re studying Marketing Automation systems — complex tools in an increasingly crowded market that marketing technologists use to manage their web, mobile, email, and social marketing efforts. And we need your help. Take our 8-minute, 20-question user survey and, in […]