Tag: industry


Microsoft and Samsung need each other now more than ever

August 6, 2020

Via: The Verge

Outside of its hardware announcements, one of the bigger takeaways from yesterday’s Samsung event was its ever-closer relationship with Microsoft. The two companies are partnering together on everything from mobile gaming bundles, to optimizing their apps and integrating their software. […]

Analytics & Data, News, Technology

Cultural CRM-ization

April 29, 2020

Via: Ecommerce Times

You can reduce the story of CRM to a lot of things, especially its many component parts. Social networking, cloud computing and analytics are mentioned often. We don’t need an exhaustive list, but if we stop there I think we […]

Advertising & Marketing, Technology

Content marketing in the COVID-19 crisis: What the hospitality industry is teaching us

April 21, 2020

Via: Searchenginewatch

Everyone is suffering in some way during the era of the COVID-19 crisis, but as it relates to marketing, the tourism industry may be taking the hardest hit. (If you’re one of these marketers, hang in there, and please let […]


Google Ads conversion rates by industry: How do you compare?

January 4, 2019


Google Ads is an expensive game if you get it wrong. So, we figure you’re doing what you can to measure the performance of your campaigns. But just how are you doing that? Our best guess is you’re using your […]

Advertising & Marketing, Technology, Website design and optimization

Artificial intelligence and machine learning: What are the opportunities for search marketers?

January 2, 2018


Did you know that by 2020 the digital universe will consist of 44 zettabytes of data (source: IDC), but that the human brain can only process the equivalent of 1 million gigabytes of memory? The explosion of big data has […]


Wireless, Telecom and Pay TV: The Future Is Coming Into Focus

February 3, 2017

Via: Ecommerce Times

Wireless, telecom and pay TV — including cable, satellite and Internet services — are all on a growth trajectory, but each company is taking a different path. That means comparing them will be more difficult going forward. In the past, […]

Analytics & Data

Why B2B Ecommerce Experiences Still Lag B2C

January 12, 2017

Via: CMSWire

Though it’s made some headway in recent years, business to business (B2B) ecommerce still has a ways to go when it comes to measuring up to the consumer experience. That was the big takeaway from a recent webinar by Forrester […]

Advertising & Marketing

Publishers: It’s Time to Make the Internet Great Again

August 10, 2016

Via: Social Media Today

Everything looked glorious – red carpet-style event, slides showing every relevant metric pointing upward, quotes from research attempting to prove that millions of highly segmented users love a particular publishers’ content more than life itself. The digital publishing industry put up […]

Analytics & Data

Okay, now Google’s Artificial Intelligence Division is just showing off

March 31, 2016

Via: itCurated

In Seoul, South Korea, a Google-created artificial intelligence has been squaring off against a mortal man in the 2,500-year-old strategy game, called Go, that’s several orders of magnitude more complicated than chess. When it was finally over, Google’s AlphaGo won […]


Unlocked Android phones are the future of the mobile landscape

September 15, 2015

Via: itCurated

Nearly every major US mobile carrier, with the exception of AT&T, have finally wizened up and dropped the antiquated two-year contract. And with the move toward more unlocked devices on the market, the fog is clearing and the future of […]