Tag: in-stream commerce

Mobile Commerce, Mobile Marketing

TikTok Says That Users Are Now Spending Half Their Time in the App Watching Minute+ Long Clips

November 27, 2023

Via: Social Media Today

While TikTok’s growth is unprecedented, and its ad business is growing in-step, where TikTok’s still struggling to establish firm footing is in creator monetization, and ensuring that its top stars are able to maximize their popularity through direct income from […]

Apps & Sites, Mobile Commerce

TikTok Looks to Expand eCommerce Options with New Distribution Deals

June 30, 2023

Via: Social Media Today

TikTok’s trying out another way to get users interested in its in-app shopping options, by offering a range of retailers free listings, free shipping, and zero commission on sales for an initial period, as part of its latest push to […]