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Tag: in-store experience

Advertising & Marketing, Technology

Hybrid CX: Integrating Offline and Online Experiences Seamlessly

August 9, 2023

Via: CMSWire

The customer experience now encompasses the physical and digital environments interchangeably, but many brands’ online and offline customer experience (CX) strategies operate in silos, leading to fragmented customer journeys. Delivering a consistent, unified hybrid CX requires tightly integrating these worlds […]