Tag: Elon Musk

February 6, 2024

Elon Musk wants to make X people’s main source for news updates, repeatedly touting his “everything app” as a competitor to mainstream publishers, and the only platform willing to tell the truth, direct from the public. Which is why, in […]

January 26, 2024

This seems slightly concerning. As reported by Fortune, X has signed a new deal with MGM Resorts’ online gambling subsidiary BetMGM, which will soon see betting odds displayed on X, along with links that guide users to place bets via […]

January 16, 2024

The X team is super excited this week, because MrBeast (aka Jimmy Donaldson), the most popular YouTuber of all time, has uploaded one of his videos directly to X, as a means to test X’s monetization capacity, according to Donaldson’s […]

January 9, 2024

X has taken another step forward in its “everything app” plan, with the platform announcing a new partnership with Shopify, which will provide more opportunity for Shopify merchants to promote their products in the app. The new deal, which both […]

December 7, 2023

X is making a push to win over advertisers in the holiday season, by promoting its opportunities in “Q5”, which covers the post-Christmas to mid-January period. As explained by X: “During [Q5], we see reduced CPMs and cost-per-conversion as consumers […]

October 27, 2023

As promised by Elon Musk, X has now released two new tiers for its X Premium subscription offering, as it works to get more people paying to use the app. The new tiers will supplement the current X Premium package, […]

September 18, 2023

X’s “X Premium” subscription program, formerly known as “Twitter Blue”, hasn’t been the solution that Elon Musk had initially hoped when he re-pitched the initiative late last year as a means to combat bots in the app, while also providing […]

July 3, 2023

Are entering the end game for Twitter? The latest rate limits fiasco has many once again eulogizing the app – but are we really on the precipice of death for the blue bird platform? In reality, probably not, though Twitter […]

June 12, 2023

Twitter looks set to make its next steps into facilitating job posts and applications, with a new ‘Twitter Recruiting’ element now being built into the back-end code of the app. As you can see in this example, shared by app […]

May 15, 2023

Twitter’s added new playback speed controls for videos in the app, another step in its video development roadmap which looks set to become an even bigger focus under incoming CEO Linda Yaccarino. Twitter’s already added longer video uploads for Blue […]

April 21, 2023

With all the various changes happening at Twitter, it’s hard to tell right now what’s an actual systematic change, and what’s a mistake, as a side-effect of some other update. But, at least right now, Twitter seems to have removed […]

April 19, 2023

Another blow for Twitter’s ad business, with Microsoft announcing that it will be removing Twitter from its Digital Marketing Center management element, starting next week. As first reported by Mashable, Microsoft is removing Twitter as an option from its digital […]

April 18, 2023

One of the more concerning aspects of Twitter 2.0, under the leadership of new owner Elon Musk, is that the platform is slowly becoming more aligned with his own ideology, and his personal thinking on various fronts. This week, for […]

April 17, 2023

With the NBA Finals getting underway, Twitter wants to remind marketers that it remains the leading platform for real-time interaction, with sports, in particular, getting plenty of attention from Twitter users. Indeed, according to Twitter, sports discussion via tweet has […]

April 13, 2023

Could this be the beginning of a more significant shift away from Twitter? This week, both NPR and PBS both announced that they’ll stop using Twitter as a means to connect with their respective audiences, due to the various changes […]

February 15, 2023

Honestly, I don’t see how anybody could still have faith that Elon Musk has some grand plan for reviving Twitter, nor that he could possibly be the ‘singular solution’ to save the platform, as once proclaimed by former CEO Jack […]

February 8, 2023

So, this is a thing… Twitter has rolled out longer tweets to Twitter Blue subscribers in the US, with paying users now able to post tweets up to 4,000 characters in length. If anyone needed or wanted that. Longer tweets […]

January 30, 2023

Twitter has taken its next steps towards facilitating payments in the app, with The Financial Times reporting that the company has begun applying for regulatory licenses in US states, the next legal requirement for providing payment services in the app. […]

January 18, 2023

Imagine the chaos if we lost both TikTok AND Twitter within the next six months. That seems pretty crazy – and maybe it is. But with TikTok facing a potential ban in the US, due to lingering concerns about its […]

January 17, 2023

Twitter has updated its new view count display on tweets, which Twitter chief Elon Musk believes could be a good way to encourage more Twitter users to engage in the tweet conversation. Last month, Twitter rolled out its new view […]