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Tag: Effectiveness

Advertising & Marketing, Technology

The Most Important KPIs to Track the Effectiveness of Your Email Marketing Strategy

November 16, 2021

Via: MarketingProfs

For capturing and retaining customers, the importance of a successful email marketing strategy is paramount. In fact, 81% of small and midsize businesses (SMBs) rely on email marketing as their primary customer acquisition channel, and 80% for customer retention. But […]