January 11, 2024
Via: Marketing DiveNow in its fourth year, the Disney Tech & Data Showcase helps set the tone for what advertisers can expect from the media giant in advance of its upfront presentation later this year. This week’s presentation, made at the Consumer […]
January 5, 2024
Via: Marketing DiveAmazon has snapped up a media veteran with established know-how in designing an ad business for the streaming age. Helfand played an important role in building out Hulu’s offerings, later translating that experience to other corners of Disney’s empire like […]
Advertising & Marketing, Technology
September 30, 2022
Via: CMSWireIt’s another month, and another new entry (Andor) in the Star Wars franchise. And while I enjoy light saber battles and Yoda-isms as much as the next person, as a researcher I’m even more intrigued about what lessons we can […]
Mobile Commerce, Mobile Marketing
December 7, 2021
Via: Social Media TodayTwitter has announced the winners of its #BestOfTweets Awards for 2021, which includes a combination of statistic-based a peer-voted awards, across a range of categories, recognizing the most outstanding brand tweets and handles of the year, The big winner of […]
September 9, 2015
Via: itCuratedDespite its name, Disney Movies Anywhere, the studio’s cloud-based digital movie service, hasn’t really been available anywhere you want to watch its titles. But today, that’s beginning to change. The company is expanding support for the service to additional platforms […]
March 19, 2024
March 12, 2024
March 5, 2024
February 27, 2024
March 5, 2024
March 14, 2024
March 8, 2024
March 13, 2024