Tag: digital experience platforms

Advertising & Marketing, Technology

Exploring the Third-Party Customer Experience App Ecosystem’s Growth

January 27, 2021

Via: CMSWire

Digital customer experience software providers reported to CMSWire significant growth in their third-party application ecosystems in 2020. No shock there. COVID-19 sent digital adoption into high gear. McKinsey reported in October their companies have accelerated the digitization of their customer […]

Platforms, Technology

Investigating the Cost, Integration and Other Realities of Digital Experience Platforms

July 16, 2018

Via: CMSWire

The rise of the phrase “digital transformation” over the last five years is undeniable. Google Trends data from the last five years worldwide confirm its popularity. While it might sound like such, digital transformation is not just another buzzword, but […]