August 29, 2022
Via: CMSWireB2B sales have gone digital, according to McKinsey. The research firm called B2B digital sales “the next normal,” with more than three-quarters of buyers and sellers saying they prefer digital self-service and remote human engagement over face-to-face interactions. Interestingly, this […]
Mobile Commerce, Mobile Marketing
June 30, 2022
Via: Marketing DiveNike’s results show that its mobile connections to consumers are key in supporting revenue growth and customer retention. The company’s family of apps helped drive almost half of its total digital business, putting it on course to reach a longer-term […]
Technology, Website design and optimization
October 1, 2018
Via: Smart InsightsIn today’s fast-paced, continuously distracting digital age, it can seem nearly impossible to grab the attention of consumers and draw them to your website. According to ClickZ’s study, the average company receives 30% of its online traffic from organic searches. […]
May 30, 2017
Via: DigitalistMagIf there’s one thing I’ve learned in the past few years, it’s that mobility has nothing to do with phones and tablets. Mobility is a living, breathing phenomenon – a culture all its own that is transforming how our entire […]
May 4, 2017
Via: DigitalistMagIt’s far from front page news to say the world is changing, and changing at a never observed and further increasing speed. According to Ray Kurzweil, a known futurist and founder of Singularity University, the “future will be far more surprising […]
May 27, 2016
Via: itCuratedimage credits: synapticon.com Mobile networked computers were a key breakthrough for making smart machines. Big Data allows machines and computers to store information and analyze complex patterns. Cloud computing offers broad access to information and more storage. These computerized machines are […]
March 17, 2016
Via: itCuratedIt seems we read daily about the increasing role and importance of information, data analysis, and data security on politics, national security, and global economies. More data is being generated than ever before, and successful companies are investing in business […]
December 17, 2015
Via: itCuratedThe mobile craze has taken the world by storm. Businesses are optimizing their websites for mobile, and consumers are using their hand held gadgets to learn more about—and make purchases from—their new favorite brands. Entrepreneurs looking to cash in on […]
Advertising & Marketing, Technology
December 3, 2015
Via: itCuratedWhenever a new technology is introduced, a new practice emerges, or research changes thought leadership, people often look at the information like it’s a blueprint. The veritable “Word of God.” The reality is that many emerging trends may not apply […]
Advertising & Marketing, Technology
October 2, 2015
Via: itCuratedThe September issue of Harvard Business Review features a cover story on design thinking’s coming of age. We have been applying design thinking within SAP for the past 10 years, and I’ve witnessed the growth of this human-centered approach to […]
September 3, 2015
Via: itCuratedIn this fast-paced tech world, there are so many different images competing for customers’ attention that it’s often hard to know what might work best for you and your business. One thing to put at the top of your list, […]
September 1, 2015
Via: itCuratedThe pace of digital innovation and transformation is increasing. Entire markets, including transportation, logistics and e-commerce, are being disrupted and reinvented everywhere, and each new innovation multiplies the potential for more. Digital disruptors are not only changing targeted, they’re also […]