Tag: Data Integration

Analytics & Data

LinkedIn Launches ‘Document Ads’, Offline Conversion Data Integration and More

September 29, 2022

Via: Social Media Today

LinkedIn has announced some new ad tools to help you maximize your LinkedIn campaigns, including Document Ads, offline conversion data integration, and a new Media Library for storing and sourcing ad content. First off, on Document Ads – as it […]

Analytics & Data

Data Integration Is a Crucial Part of Your Digital Transformation

September 7, 2022

Via: CMSWire

Turning insights into actionable strategies is always challenging, and not even the best-prepared organizations are immune from roadblocks. Even when organizations strategically collect only the right data and avoid data overload, they can still encounter problems in the analysis stage. […]

Analytics & Data

The Link Between Digital Transformation and Customer Experience

September 14, 2021

Via: CMSWire

Companies have many reasons for prioritizing digital transformation initiatives. While operational efficiency and streamlining of processes are clear benefits, improving the customer experience is the most outward facing and even internally visible because of things like customer complaints, lackluster sales […]