September 9, 2019
Via: Get ElasticChatbots are HOT. Gartner predicts chatbots will power 85% of customer service interactions by next year, and 31% of marketers believe that virtual personal assistants will have more impact than any other AI technology. Analyzing over 20 years of live […]
May 8, 2019
Via: Smart InsightsThere are about 4.338 billion internet users. Out of these, about 3.484 billion people use social media, which translates to almost half the population of the world. This makes it one of the most important platforms to reach your customers. […]
January 2, 2019
Via: Smart InsightsEstablishing a strong brand identity is like building a healthy relationship – you have to believe in yourself before anyone else can do the same. However, getting your sales team, customer service team and every other department on the same […]
Mobile Commerce, Mobile Marketing
December 20, 2018
Via: Smart InsightsHow mobile marketing can be used to support customer service A lot of attention is given to the way mobile devices have changed the way we communicate at work and how marketers can target consumers. But the big secret of […]
Advertising & Marketing, Technology
September 21, 2018
Via: DigitalistMagAs the digital era continues to evolve, machine learning, artificial intelligence, IoT, analytics, and other technologies are all great components to run an even more successful company. When thinking about what truly makes a company prosper, though, there is a […]
Advertising & Marketing, Technology
February 2, 2018
Via: DigitalistMagArtificial intelligence is more than just a buzzword, and is now deeply embedded in our daily lives, whether we recognize it or not. Simply put, machines are learning how to assist us with the tasks that we’d usually have to […]
August 21, 2017
Via: Inc.comFor generations, retail was simple. Brands sold to retailers and retailer sold to shops. But in the age of the internet, consumers can interact directly with brand manufacturers. And while this may seem like a small thing, it actually has […]
April 14, 2017
Via: DigitalistMagAmazon’s cash blowing ways force competitors to lower prices, speed up delivery, and add programs with bells and whistles. But the company’s latest move is raising eyebrows. For once, Amazon has moved from offense to defense. That’s because Walmart has emerged […]
December 9, 2016
Via: TheNextWebDealing with customer service sucks – it is the bane of our existence as consumers. Once you’ve searched the site to find the right number – which feels purposefully hidden to discourage you from calling – you then talk to […]
Website design and optimization
June 15, 2016
Via: itCuratedThis is just the matter of being trustworthy, especially if you are into an ecommerce, medical or financial business where customers entrust you with their personal data (like credit card details). Having this information visible is a clear sign to […]
February 23, 2016
Via: itCuratedCustomer service is one of those things that you just can’t ignore if you’re aiming for success and longevity for your startup. Customer service in general is important to your company, because it is often the only contact a customer […]
Advertising & Marketing, Technology
February 10, 2016
Via: itCuratedTraditionally, customer service has been reactive. You have a question/problem about the product you might buy or have already bought. You walk into a physical store, present your need, get a response to that inquiry or exchange, and leave. But […]
February 3, 2016
Via: itCuratedRecent research by the Chief Marketing Official (CMO) Council confirms that for many executives, revenue metrics are the top measurement used to gauge the success of their customer engagement efforts. “More than a third of respondents said that revenue metrics, […]
December 29, 2015
Via: itCuratedMore than half of consumers have stopped doing business with retail companies because of poor customer service, according to October 2015 research. Aspect and Conversion Research revealed that 52% of US internet users have stopped doing business with a general […]
September 18, 2015
Via: itCuratedWhen it comes to mobile commerce, the effort typically goes into getting mobile websites and apps live and mastering responsive design, and obsessing over home page, product page, category, search, menu navigation and mobile checkout usability. But mobile customer service […]