Mobile Commerce, Mobile Marketing
April 5, 2023
Via: Social Media TodayAs it is on all platforms, video sees the highest engagement rates on LinkedIn, which makes it a critical consideration for marketers looking to maximize their messaging on the platform. But what, specifically, works in LinkedIn video promotions. That’s what […]
Advertising & Marketing, Technology
September 16, 2022
Via: CMSWireWill we or won’t we enter a recession? The economic indicators are all over the map, but one thing is clear: SaaS investors have a hawk eye on profitability. As a result, teams are shifting their priorities from growth at […]
May 20, 2022
Via: Natalie DunnOnline stores are among the few businesses that have thrived during the COVID-19 pandemic, because people across the globe were forced to live, work and shop remotely. However, life is finally returning to normal—and so are shopping habits. While online […]
Advertising & Marketing, Technology
March 31, 2022
Via: CMSWirePodcast listeners have jumped 29.5% from 2018 to 2021, according to Buzzsprout. That should be no surprise to marketers and brands. But as is the case with video in our growing spoken and visual world, the crowded podcast space where […]
Mobile Commerce, Mobile Marketing
February 7, 2022
Via: Social Media TodayWhat’s the most annoying ‘growth hack’ that you see on Twitter? Overuse of hashtags? Directly asking for likes and retweets? Profiles noting that they ‘follow back’? We recently put the question to the SMT community to glean some more insight […]
Technology, Website design and optimization
December 1, 2021
Via: CMSWireThe Americans with Disabilities Act (ADA), 21st Century Communications and Video Accessibility Act (CVAA), and other laws forced companies to make their stores, marketing campaigns, and other aspects of their business more accessible to people with disabilities. Along the way, […]
Technology, Website design and optimization
February 23, 2021
Via: CMSWireDesigning a website can at times feel like the story of Goldilocks and the three bears. A busy website, one laden with flashy graphics and excessive choices, can overwhelm customers. Too few choices may result in missed sales opportunities. What’s […]
April 17, 2015
Via: itCuratedCTAs –– or calls-to-action –– are a distinct language used in your site that encourages your visitor to do something, to take a desired action. Most of the time, that desired action is a click taking them to more information. […]
March 3, 2015
Via: itCuratedAside from responsive email templates, the technology behind email hasn’t changed much over the last decade. However, as one of the strongest returns on marketing investment, marketers are seeing a greater return when they’re fully leveraging technology in step with […]