Tag: cosmetics

Advertising & Marketing, Technology

E-Commerce Working Beautifully for the Cosmetics Industry

December 17, 2020

Via: ECT News Network

Cosmetics companies traditionally have relied on in-person retail sales to attract new customers and maintain existing clientele. The pandemic, however, has upended the cosmetics industry, bringing new challenges as well as a host of opportunities for companies that are agile […]


Ulta’s focus on digital advertising drives sales gains

August 29, 2016

Via: Internet Retailer

Cosmetics retail chain Ulta Beauty is shifting its focus to digital advertising from print—and it’s paying off. Ulta, No. 153 in the Internet Retailer 2016 Top 500 Guide, reported e-commerce sales of $55.9 million in the fiscal second quarter of 2016, […]