March 22, 2021
Via: SearchenginewatchIn the age of online marketing and data intelligence, every click matters. Traffic is a great metric for the potential success of your business, after all. Alas, traffic means little without conversions. A brick-and-mortar store that sees plenty of footfall […]
Advertising & Marketing, Technology
April 14, 2020
Via: SearchenginewatchAs modern consumers start to favour video over other forms of content, more companies allocate their media budgets accordingly. According to Magisto, 60% of businesses already spend more than a quarter of their marketing budget on video. But how, exactly, […]
Advertising & Marketing, Technology
July 30, 2019
Via: Smart InsightsProfessional email signatures are probably the most efficient digital marketing channel. They are comparatively cheap and easy to utilize while the increase in conversion rate they grant may actually be huge. However, if you want your email footer to bring […]
March 19, 2018
Via: Smart InsightsOne of the most accurate methods to help you do this is by digging deeply into your store’s analytics. Analytics can help you find out what on your web pages isn’t working, or can still be improved further. Unfortunately, the […]
Technology, Website design and optimization
July 27, 2017
Via: Inc.comAre you getting plenty of traffic but not converting many customers on your e-commerce site? Generating traffic to your e-commerce site is only the first step. If your conversions are low, it’s time to analyze your website and the conversion funnel and make some improvements. Let’s […]
August 17, 2015
Via: itCuratedAs digital marketers, we spend a lot of our time perfecting landing pages and ad copies. We also hire the best writers for our content. I am not here to say that those dollars are spent in vain. But when […]
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