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Snapchat Announces New Round of Layoffs, Affecting 500 Roles

Twitch launches annual recap with new game, marketing push

Marketing can’t just be diverse–it has to be diverse-first

TikTok Says That Users Are Now Spending Half Their Time in the App Watching Minute+ Long Clips...

AppsFlyer's latest Performance Index shows impact of economic downturn on mobile advertising...

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Analytics & Data

How to Start Analyzing Before the Data Arrives

December 6, 2021

Via: CMSWire

If you have read the previous articles in this series, you may notice that one of the main themes presented for customer experience (CX) professionals or market research managers is “know before you go.” Program strategy informs project details, which […]

Advertising & Marketing, Technology

No One Wants to Talk to You and Other Modern Marketing Lessons

November 14, 2019

Via: CMSWire

How do you successfully execute a free trial? A recent conversation with a group of peers turned to this question when the value of free trials came up. In our business, we know if someone does an onboarding session with […]