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Tag: context

Improving Ecommerce Experiences with Customer Context

May 10, 2017

Via: CMSWire

Ecommerce sites — be they business sided or consumer — currently do a great job providing product information and keeping track of stock keeping units (SKU). What they aren’t doing a great job of is putting all of that information […]

Using the 3 C’s for Online and Offline Commerce in China

Advertising & Marketing

Using the 3 C’s for Online and Offline Commerce in China

September 21, 2015

Via: itCurated

Brand commerce is no longer about viewing digital as a marketing channel, but seeing it as a way of life, Jane Linbaden, chief executive officer (CEO), China Group, Isobar and Nishtha Mehta, founder and chief instigator, CollabCentral Consulting, told delegates […]