Tag: contact center

Platforms, Technology

LogMeIn Targets SMB Market With GoToConnect Contact Center Updates

June 14, 2021

Via: CMSWire

LogMeIn, provider of cloud-based collaboration, communications and support solutions, last week released a new outbound calling tool aimed at small to medium businesses. The tool, which integrates into the Boston-based company’s Unified-Communications-as-a-Service platform, GoToConnect, is designed to improve visibility into […]

Advertising & Marketing, Technology

Why Marketing Needs to Drive the Entire Omnichannel Customer Experience

August 10, 2018

Via: CMSWire

Marketing’s goal used to be pretty straightforward: build a pipeline of qualified leads to hand over to the sales team. The model changed a little bit depending on the audience and the vertical, but essentially marketing material and actions, from […]