E-payment & Security, Technology
February 23, 2024
Via: Payments DiveThe Philadelphia Fed survey offered some demographic insights about the BNPL user base. More than a third of BNPL users (37.8%) were either Black or Hispanic in Q4 2023, down from 40% in Q4 2022. Less than half (48.5%) of […]
June 28, 2022
Via: Marketing DiveLast year saw an increase in Fourth of July spending as consumers were looking forward to one of the first opportunities for a family gathering since the start of the COVID-19 pandemic. However, consumers are looking to a more laid […]
Mobile Commerce, Mobile Marketing
January 13, 2022
Via: Social Media TodayTwitter has published a new report which looks at how brands can maximize their success on the platform, based on evolving consumer trends and expectations in the app. Called #RealTalk, the guide is the result of analyzing a decade worth […]
E-payment & Security, Technology
June 23, 2021
Via: Payments DiveThe COVID-19 pandemic has shifted consumers’ spending and payments pattern, taking transactions to a digital landscape that includes digital wallets, BNPL and social media commerce, according to the recent research published by digital payments company PayPal and the e-commerce platform […]
Advertising & Marketing, Technology
May 20, 2021
Via: MarketingProfsThere’s so much media hype about marketing to Gen Z—the 68 million Americans who are 6-24 years old—and about Gen Z’s impact on our business world, that it can be difficult to sort through it all, especially for marketers. At […]
January 5, 2021
Via: Apple InsiderNew figures for mobile app revenue claim that Apple’s App Store took in $72.3 billion during 2020, a rise of almost a third from the previous year. Research firm Sensor Tower has backed up its previous claims about App Store […]
December 22, 2020
Via: NYTimes TechOAKLAND, Calif. — When Eden Chen wants to go sneaker shopping, he takes out his smartphone and points the camera at his feet. Shoes materialize. He turns his feet from side to side. How does the shoe look on his […]
November 16, 2020
Via: ECT News NetworkThe grocery industry seems to have a foot in two worlds as it faces unique challenges of an accelerated transition to online retail during the pandemic. One is the realm of the traditional grocery marketplace in pre-COVID times, when the […]
Mobile Commerce, Mobile Marketing
November 12, 2020
Via: Mobile MarketerThe predicted growth in mobile advertising reflects the increased amount of time people are spending on their smartphones, using apps to handle a broader range of tasks. The overall time spent in apps rose 25% worldwide in Q3 from a […]
Advertising & Marketing, Technology
October 1, 2020
Via: Ecommerce TimesMarketers estimate that 61 percent of students started the new school year where they ended last school year — remotely. So why are retailers still featuring traditional school supplies online, offering discounts and promotions retroactively, rather than using real-time data […]
E-payment & Security, Technology
September 4, 2020
Via: Ecommerce TimesFueled by the ongoing pandemic, consumers are now more rapidly embracing the use of digital wallets and are buying digital gift cards for personal use. Branded payments provider Blackhawk Network released its 2020 Multinational Branded Pay report in July. The […]
December 12, 2019
Via: Ecommerce TimesIf anything is certain, it’s that e-commerce doesn’t look the same today as it did in 1995. A company called “eBay” burst onto the scene that year, and Jeff Bezos shipped Amazon’s first book order. That unleashed a flood of […]
January 31, 2017
Via: Emarketer.comA January 2017 survey of US internet users ages 18 and older by Fluent LLC found that over half of respondents said they make online purchases via their smartphones more often than on computers or tablets. But when asked whether […]
November 28, 2016
Via: Inc.comA recent trend in retail is making waves in the industry. Manufacturer to consumer retail (M2C) is helping new brands enter a competitive space and consumers are adopting it faster than could have been imagined. M2C companies espouse high-quality products […]
April 21, 2016
Via: itCuratedWhy do the vast majority of consumers who sign up for marketing emails actually do such a thing? Turn out, this is a very self-motivated group. Per the findings of a recent survey conducted by Adestra, 85% of those polled […]
March 4, 2016
Via: itCuratedWhile many business owners often feel overwhelmed by online reviews, small businesses need them to survive. In fact, 92% of consumers read online reviews before making purchases, and they trust those reviews as much as they trust recommendations from friends and family. […]
February 23, 2016
Via: itCuratedNearly two-thirds of US internet users don’t know if their favorite fashion retailer offers a mobile app, according to December 2015 research. Market Force Information surveyed 5,722 internet users, ages 19 and older. Respondents were asked about their fashion shopping […]
December 9, 2015
Via: itCuratedShoppable’s technology makes universal checkout available directly to consumers, and aims to boost retailers’ e-commerce reach. Retail technology firm Shoppable has a new Chrome browser extension that lets consumers shop from any website, add products to a single universal shopping […]
December 9, 2015
Via: itCuratedRegardless of its gaming roots, virtual reality has grown and will continue to play a significant role in e-commerce, storytelling and social media. Last year when Facebook chief executive Mark Zuckerberg bought Oculus Rift, many viewed virtual reality (VR) as […]
November 25, 2015
Via: itCuratedIt’s no secret that this holiday season is going to be a doozy in terms of sales. If marketers want to cash in on this spending frenzy, then they need to focus on both their in-store and mobile experiences. Indeed, a […]