Tag: commerce

Platforms, Technology

5 essential features to look for in an omnichannel commerce partner

July 18, 2022

Via: Payments Dive

As consumers emerge from the pandemic, their new online shopping behaviors are merging with their pre-pandemic traditional shopping habits.1 This more modernized approach combines digital and physical channels, forcing merchants to move to an omnichannel strategy or risk being left […]

Advertising & Marketing, Technology

The Future of Commerce Is Social. 5 Brands Getting It Right.

June 27, 2022

Via: Social Media Today

Social commerce is the future of online retail. By 2025, Accenture estimates social commerce to more than double to a $1.2 trillion market worldwide. Following the onset of COVID-19, consumers adopted social commerce behaviors, such as discovering, purchasing, and finding […]

Apps & Sites, Mobile Commerce

TikTok Is a Dormant Commerce Volcano Waiting to Erupt

May 20, 2021

Via: CMSWire

We tend to be fickle in our love affairs with social media platforms. Typically, it runs its course before we turn to the next best thing. Why is this? Social media adoption usually starts with younger generations, then moves up […]

Apps & Sites, Mobile Commerce

B2B Mobile Commerce Apps are Hot: Here’s Why

May 12, 2020

Via: Get Elastic

Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. With mobile commerce driving or […]


Merchants Now Can List Products on Google Shopping for Free

April 22, 2020

Via: Ecommerce Times

Merchants will be able to sell products on Google Shopping at no charge, thanks to changes that will take effect soon. Previously, they had to pay per click, but the cost was not fixed. There was no minimum, but they […]

Apps & Sites, Mobile Commerce, Platforms, Technology

Not all commerce APIs are created equal and why you should care

October 1, 2019

Via: Get Elastic

The ProgrammableWeb directory eclipsed the 22K API mark in June 2019, highlighting the growing importance of APIs in today’s modern digitally connected world. APIs are an extremely important part of any modern commerce solution. They are required to deliver consistent […]

Apps & Sites, Mobile Commerce, Mobile Marketing

4 ways to leverage IIoT for B2B commerce

September 4, 2019

Via: Get Elastic

From voice-activated devices like Amazon Alexa to smart refrigerators, the Internet of Things (IoT) is slated to span over 75 billion connected devices by 2025. IoT devices may be changing the way consumers interact with brands, but the growth of […]

Technology, Website design and optimization

How to succeed as a new website operations manager

August 29, 2019

Via: Smart Insights

Congratulations! You’ve been hired as your company’s new website operations manager, but you might be wondering what exactly your role is. While some companies use an agency relationship to fill this job, they are increasingly hiring employees in-house to assist […]

News, Platforms, Technology

Is conversational commerce just hype?

August 6, 2019

Via: Get Elastic

Last summer Priya Anand of The Information published a well-researched report about the rarity of product purchasing done by Amazon’s Alexa users in 2018. The key takeaway: only 2% of those with Alexa-enabled devices actually made voice-directed purchases in 2018 […]


Augmented Reality and E-Commerce: Bridging the Physical-Digital Gap

March 8, 2019

Via: Ecommerce Times

I grew up thinking the Mall of America was an unbelievable epicenter of retail commerce. Touted as the biggest mall in the world — even equipped with an amusement park — the Minnesota complex boasted stores of all kinds: toys, […]

Advertising & Marketing, Technology

Four Steps To Improve Your Digital Customer Experience

September 21, 2018

Via: DigitalistMag

As the digital era continues to evolve, machine learning, artificial intelligence, IoT, analytics, and other technologies are all great components to run an even more successful company. When thinking about what truly makes a company prosper, though, there is a […]

Advertising & Marketing, Technology

Omnichannel Digital Experience Is Required In The Digital Age

December 15, 2017

Via: DigitalistMag

Customers don’t see a brand as a series of channels. They see it as a singular entity. So it’s not surprising that customers become confused when the experience they receive through one channel is inferior to or inconsistent with the […]

Apps & Sites, Mobile Commerce

New Research Shows a Good Brand Website Is More Important Than Ever

August 21, 2017


For generations, retail was simple. Brands sold to retailers and retailer sold to shops. But in the age of the internet, consumers can interact directly with brand manufacturers. And while this may seem like a small thing, it actually has […]


Are AI And Machine Learning Killing Analytics As We Know It?

July 19, 2017

Via: DigitalistMag

According to IDC, artificial intelligence (AI) is expected to become pervasive across customer journeys, supply networks, merchandizing, and marketing and commerce because it provides better insights to optimize retail execution. For example, in the next two years: 40% of digital transformation […]


Top 10 E-Commerce Game Changers Over The Last Decade

June 12, 2017

Via: DigitalistMag

You’ve read plenty of articles about what “the next big thing” in e-commerce will be, as well as about what is hot right now, so I thought I’d look back over the last ten years to identify the big game-changers […]

Advertising & Marketing, Technology

How Instagram Stories Could Change Commerce As We Know It

June 5, 2017

Via: Social Media Today

Traditional, mass media is rapidly losing it’s influence. The idea of broadcasting one message out across a few key channels and repeatedly shouting at your consumers is over, no one’s listening anymore. The power has officially shifted back to the people. […]


10 Things Modern Digital Commerce Players are Doing To Thrive and Survive

May 2, 2017

Via: Brian Solis

The future of commerce is already unfolding. Even though everyone says, “yes we know the world is changing,” I don’t believe that executives have shifted their thinking or belief system to change how they make decisions to compete differently. The […]


Manufacturer to Consumer Retail in 3 Trends

November 28, 2016


A recent trend in retail is making waves in the industry. Manufacturer to consumer retail (M2C) is helping new brands enter a competitive space and consumers are adopting it faster than could have been imagined. M2C companies espouse high-quality products […]

Analytics & Data

Tech Industry Lambasts New FCC Privacy Rules

November 2, 2016

Via: Ecommerce Times

The United States Federal Communications Commission last week adopted privacy rules for both wired and wireless broadband ISPs aimed at giving consumers greater control over their data, more privacy, and stronger security safeguards for that data. The rules implement Section […]


The Best Way for Ecommerce Businesses to Integrate Conversational Commerce

June 30, 2016

Via: itCurated

It’s hard to talk about “conversational commerce”—a concept coined by Uber’s Chris Messina to describe the future of messaging apps—without mentioning chatbots. Chatbots are essentially programs pretending to be people that you can interact with through text or even voice. […]