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Tag: collaboration


Mobile Commerce, Mobile Marketing

How TikTok Is Changing the Digital Marketing Game

October 18, 2022

Via: CMSWire

From recent feature rollouts to off the chart viewership numbers, TikTok has eclipsed a number of social platforms in key engagement areas, such as retention rate and active collaboration features like duets and stitches. Best-in-class brands leverage TikTok’s native tools, […]


Advertising & Marketing, Technology

Why Customer Service Is the New Marketing

October 6, 2022

Via: CMSWire

Happy customers make for a strong brand. Companies that provide excellent service to their customers not only boost retention, but can also positively impact marketing through message amplification, positive reviews and strong public perception. Despite this clear opportunity, however, marketing […]


Technology, Website design and optimization

How Does Adobe’s $20B Acquisition of Figma Impact UX Designers?

September 27, 2022

Via: CMSWire

On Sept. 15, Adobe announced a deal to buy the design platform Figma for $20 billion — Adobe’s largest acquisition to date. According to company officials the new asset will expand their product portfolio with Figma’s web-based, multiplayer capabilities and […]


Platforms, Technology

Shopify adds collaboration tool to connect brands with content creators

August 18, 2022

Via: Marketing Dive

The creator economy has skyrocketed, estimated to be worth more than $100 billion, but some creators have difficulty establishing economic independence while maintaining authenticity. To help them gain their footing, Shopify Collabs offers a platform for them to find brands […]


Mobile Commerce, Mobile Marketing

Instagram Shares Tips on Effective Influencer Marketing Collaboration

August 1, 2022

Via: Social Media Today

Looking to utilize influencers in your upcoming holiday campaigns? Given the need to grab attention quickly, particularly with short-form video, and to understand key platform trends to maximize impact, it may well be worth collaborating with established creators, and utilizing […]


Mobile Commerce, Mobile Marketing

Twitter expands e-commerce features with Shopify partnership

June 23, 2022

Via: Marketing Dive

Twitter’s partnership with Shopify, whose customer base last year grew from 1.7 million to more than 2 million merchants, gives marketers another tool to support their e-commerce efforts. Those marketers include online merchants, newer digitally native brands or more traditional […]


News

What Could We Gain if We Collaborated More Efficiently?

April 16, 2022

Via: CMSWire

There have long been suspicions that a fair amount of unproductive activity occurs in workplaces under the well-meaning but often flawed guise of collaboration. Now we have surveys and studies to support that. It isn’t just meetings that get in […]


News

G2 Announces 2022 Best Software Awards

February 11, 2022

Via: CMSWire

G2, a software marketplace company, has released its G2 Best Software Awards, ranking the best software companies and products based on reviews from software users. The list includes the top 100 Best Software Products and top 100 Global Software Sellers, […]


News

Human-Machine Collaboration in 2021: The Machines Are Ready. Is Your Business?

October 1, 2021

Via: CMSWire

I currently work with a client who supervises two software robots that process financial data for her organization. A colleague in project management built a bot that now assists him with several personal workflows. I’m frequently asked about the status […]


B2B

How the Pandemic Has Made It Harder to Close B2B Deals

September 1, 2021

Via: MarketingProfs

The report was based on data from a survey of more than 400 B2B sales professionals (practitioners, managers, and executives) from around the world. Some 46% of respondents say it has been more difficult to close deals since the pandemic […]


News

Unisys Buys Comms Specialist Unify Square, Kofax Updates Low-Code and More News

June 14, 2021

Via: CMSWire

Unisys Corporation, a global IT software and services company, acquired Unify Square, an experience management provider for secure collaboration and communications platforms, for $152.5 million in cash on June 3. Unisys will integrate Unify Square’s unified communications as a service […]


News

Why Technology Can Still Create Obstacles to Remote Working

July 16, 2020

Via: CMSWire

If many enterprises are currently using the current pandemic and home-working trend to reset employee experiences, there appears to be no clear consensus on how these experiences should be built. There does, however, appear to be agreement that now is […]


Platforms, Technology

The True Value of Enterprise Collaboration Tools and Platforms

October 11, 2019

Via: CMSWire

One of the most difficult metrics to determine is exactly how effective social networks or collaboration platforms actually are. Sure, figures about the number of users, or the number of people signed up to the various platforms are issued by […]


Mobile Commerce, Mobile Marketing

How RCS Chat Will Impact Marketing

August 16, 2019

Via: CMSWire

More than three in four mobile devices are running Android, yet the operating system doesn’t have a default SMS alternative like iMessage. With Google taking over the rollout of RCS for Android users, the future of this SMS replacement looks […]


News

Gartner Calls Out Pace of Change, Microsoft and Musk Company Partner and Other News

July 26, 2019

Via: CMSWire

With the rapid introduction of new technologies into the workplace market, it would be reasonable to assume that those that invest are on top of their digital strategies and know exactly what they are doing when it comes to digital […]


Advertising & Marketing, Technology

4 Tools to Help Transform Your Business Into a Digital Workplace

March 26, 2018

Via: CMSWire

If your business is considering migrating to a digital workplace model, having the right productivity and collaboration tools can make all the difference in making the transition a smooth one. It can certainly increase the chances of being successful in […]


News

How To Present With Impact In The Digital Age

July 3, 2017

Via: DigitalistMag

Not so long ago, if you wanted to get facts, insight, and solutions from a presentation, you needed to travel. That is, of course, a time-consuming and expensive way to learn, and worse, many business presentations lacked distinction, creativity, and […]


News

How to create a successful corporate-startup collaboration

March 7, 2017

Via: TheNextWeb

The idea that corporations and startups excel better together isn’t new. We all know innovation is key to sustained success, and one way to accelerate innovation is through collaboration. Three-quarters of startups that collaborated with corporations reported their experience to be […]