Tag: Chief Marketing Officers

Advertising & Marketing, Technology

What’s the Right Path for Your 2021 Marketing Strategy?

January 29, 2021

Via: CMSWire

What now? Marketing leaders currently face that very question for 2021 marketing strategies after a tumultuous 2020 that saw record layoffs, marketing budget cuts and dramatically-shifting buyer habits. 2020, right? How do marketers respond in 2021 which still, let’s all […]

Analytics & Data, Technology

It Takes a Network for CMOs to Stay on Top

October 14, 2015

Via: itCurated

Combine velocity and volatility with the 24/7 global business cycles and it becomes virtually impossible for any leader to stay on top of his or her game. For Chief Marketing Officers (CMOs), staying on top can spell the difference between […]