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Tag: Channel: Mobile Marketing

Mobile Ad Experiences Are Often Terrible: Here’s Why There’s Hope

Mobile Marketing

Mobile Ad Experiences Are Often Terrible: Here’s Why There’s Hope

May 5, 2015

Via: itCurated

Leaders on both the buy and sell sides express optimism for a mobile advertising future that puts long-term user experience on the priority list. Advertiser demand for display mobile ad inventory is finally catching up with consumer habits. Display ad […]