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Tag: Channel: Local

What You Don’t Know About Location Targeting And Attribution Will Hurt You

Mobile Marketing

What You Don’t Know About Location Targeting And Attribution Will Hurt You

February 27, 2015

Via: itCurated

Roughly 15 years since I started writing about digital marketing, I’m still amazed that large numbers of marketers still don’t fully understand the importance of location and location-based targeting. Over the past 18 months, chiefly because of mobile, things have […]