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Snapchat Announces New Round of Layoffs, Affecting 500 Roles

Twitch launches annual recap with new game, marketing push

Marketing can’t just be diverse–it has to be diverse-first

TikTok Says That Users Are Now Spending Half Their Time in the App Watching Minute+ Long Clips...

AppsFlyer's latest Performance Index shows impact of economic downturn on mobile advertising...

Tag: B2B business

Is Influencer Marketing a Fit for B2B Marketing Plans?

May 9, 2022

Via: CMSWire

A few weeks ago, I received a series of marketing emails from an influencer marketing technology company pitching their platform and services. It was the usual automated series of messages which concluded with, “I’ve researched you and your company, I’ve […]

LinkedIn, a B2B marketer’s dream?

Advertising & Marketing, Technology

LinkedIn, a B2B marketer’s dream?

November 15, 2017

Via: Smart Insights

Having trained hundreds of people over the years on how to get the most from LinkedIn, today I’ve shared some quick tips which you should find immediately actionable. LinkedIn has had some bad press over the last few years. Too […]