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Tag: AppNexus

AppNexus Launches Video Viewability Tools

June 3, 2016

Via: itCurated

Ad tech firm has unveiled a new solution aimed at measuring and reporting video viewability for both instream and outstream inventory that will be made available to all its clients, free of charge, following a closed beta test with over […]

Adsquare and AppNexus Team Up for Audience Targeting

Mobile Marketing

Adsquare and AppNexus Team Up for Audience Targeting

February 27, 2015

Via: itCurated

Data from Adsquare, one of Europe’s leading providers of mobile audience data, will now be available via ad tech firm AppNexus, creating a precise audience targeting network with huge reach. The integration of Adsquare’s real-time data into AppNexus makes it […]