Tag: Advertising and Marketing

January 6, 2017

There’s a lot of buzz surrounding content marketing at the moment. It seems like a lot of the advice out there is all about maximizing quality and creating a ton of value in every piece that’s created for a content […]

June 1, 2016

Many of the world’s largest Internet companies, like Google and Facebook, rely heavily on advertising to finance their online empires. But that business model is increasingly coming under threat, with one in five smartphone users, or almost 420 million people […]

April 15, 2016

Amazon has some unbelievable bargains on its virtual shelves. A cat litter pan with a list price of $2,159 can be yours for a mere $28. A bag of doggy treats, normally $822, is only $8. A windshield wiper blade, […]

December 31, 2015

Because retailers are acutely aware that despite the popularity of online shopping nearly 92 percent of retail sales are made at brick-and-mortar locations, a technology that will help drive shoppers into stores is certain to attract a lot of attention. […]

October 5, 2015

To block ads or not to block ads on your mobile device? That’s the philosophical dilemma facing consumers since Apple added support for ad blockers to its iPhone operating system a couple of weeks ago. To help answer the question, […]

September 8, 2015

When the National Football League season begins on Thursday, Google will not be merely sitting on the sidelines. Seeking to help advertisers capture the attention of the sport’s millions of fans, the company has built a tool for its search […]