Advertising & Marketing, Technology
March 11, 2024
Via: Practical EcommerceDigital advertising networks searching for new ways to target individuals across websites and devices could turn to second-party data sharing. Internet cookies come in two flavors. First-party cookies store session data and facilitate website personalization by “remembering” a visitor and […]
Mobile Commerce, Mobile Marketing
February 27, 2023
Via: Social Media TodayYou now have more ways to target your ads on LinkedIn, with the platform adding a range of new Service interest attributes, and over 120 new Product interest options, to help refine your audience targeting. As per LinkedIn: “With 90K+ […]
January 12, 2023
Via: Marketing DiveMeta has increasingly come under scrutiny for its questionable advertising practices — which were most recently ruled illegal under the European Union’s data-protection law — adding pressure on the Facebook and Instagram owner to set the record straight. Efforts around […]
July 12, 2022
Via: Social Media TodayThis doesn’t look great for TikTok, which is already under scrutiny in several regions. Today, TikTok has confirmed that it has suspended a planned change to its privacy policy relating to the use of user insights for targeted advertising, amid […]
Mobile Commerce, Mobile Marketing
June 8, 2022
Via: Social Media TodayThis has certainly raised some eyebrows among social media and privacy analysts. Today, TikTok has started showing users in Europe, the UK and Switzerland new, in-app notifications informing them of changes to its data collection policies. As you can see […]
May 23, 2022
Via: Social Media TodayIn the wake of the Cambridge Analytics scandal, Meta has implemented a range of data protection measures to ensure that it limits access to users’ personal data and insight, while at the same time, it’s also been working to provide […]
April 12, 2024
March 19, 2024
March 12, 2024
April 2, 2024